How much does a twelve-inch cake cost? Hot topics and price analysis on the entire network
Recently, "How much does a twelve-inch cake cost?" has become one of the hot topics of discussion on social media. Whether it is a birthday party, wedding celebration or daily gathering, cakes are the protagonist of desserts and their price and quality attract much attention. This article will combine the popular data from the entire Internet in the past 10 days to provide you with a structured analysis of the market price, influencing factors and consumer preferences of twelve-inch cakes.
1. Twelve-inch cake price range (statistics of popular brands across the Internet)
| Brand/Type | Price range (yuan) | Popular platforms | Remarks |
|---|---|---|---|
| Holiland | 198-328 | JD.com, offline stores | Cream cake |
| Yuanzu Food | 258-398 | Tmall, offline stores | Mousse cake is more expensive |
| local bakery | 120-250 | Meituan, Are you hungry? | Large price fluctuations |
| Internet celebrity customized model | 300-600 | Xiaohongshu, Douyin | Complex shape |
| fruit cake | 150-300 | Pinduoduo, Taobao | Seasonal fruits affect prices |
2. Four major factors affecting the price of twelve-inch cakes
1.Raw material cost: The prices of raw materials such as cream and chocolate have increased slightly recently, and the prices of some brand cakes have increased by 10%-15% year-on-year.
2.Design complexity: The average price of ordinary cream-decorated cakes is 180 yuan, while the 3D shape or fondant cakes popular among Internet celebrities can cost more than 500 yuan.
3.Delivery range: Data from the takeout platform shows that the delivery fee within 3 kilometers is about 15 yuan. After more than 5 kilometers, some merchants charge an additional 30% remote service fee.
4.holiday effect: During Mother’s Day (May 12), orders for twelve-inch cakes increased by 70%, and some merchants temporarily raised prices by 20%-30%.
3. Top 5 hot topics on the entire network (last 10 days)
| Ranking | topic | Number of discussions (10,000) | Related keywords |
|---|---|---|---|
| 1 | "The twelve-inch cake is enough for several people." | 45.6 | Weight, value for money |
| 2 | “Animal cream vs vegetable cream” | 38.2 | health, taste |
| 3 | “The Cake Assassin Phenomenon” | 29.8 | Hidden consumption, price trap |
| 4 | “DIY Cake Costing” | 18.4 | Homemade, tools |
| 5 | "Celebrities' same style cake turned upside down" | 15.7 | Buyer Show, Seller Show |
4. Analysis of consumer purchasing decisions
According to Weibo voting data (sample size: 23,000 people):
-price sensitive(42%): Give priority to products in the 120-200 yuan range and focus on cost-effectiveness.
-Quality first(35%): Willing to pay a premium (more than 250 yuan) for animal butter and imported raw materials.
-Visually oriented(23%): Mainly purchased for social sharing, accepting customized models above 300 yuan.
5. New trends in the cake industry in 2024
1.Healthy: The search volume for zero sucrose and low-fat cakes increased by 210% year-on-year.
2.miniaturization: The sales volume of 12-inch cakes decreased by 5%, while the 6-inch + cupcake combo set increased significantly.
3.Cross-border joint branding: The premium for cakes co-branded by tea drink brands and bakeries is 1.5 times that of regular cakes.
To sum up, the price of twelve-inch cakes is affected by multiple factors, and the mainstream consumption range is 150-300 yuan. Consumers need to clearly understand their own needs when purchasing and pay attention to platform offers (such as Meituan’s “Dessert Day” every Wednesday with 20% off for purchases over 100%) in order to get the best value for money.
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