What clothes to buy in autumn? Analysis of hot topics and trends across the Internet
With the arrival of autumn, the clothing market has ushered in a new round of consumption boom. Based on the hot topics and hot content on the Internet in the past 10 days, we have compiled the fashion trends and purchasing suggestions for autumn clothing to help you easily cope with the change of seasons.
1. Analysis of hot topics on the entire network
Through analysis of discussions on social media, e-commerce platforms and fashion bloggers, the following are the most talked about autumn clothing topics recently:
| Ranking | hot topics | Discussion popularity | Main platform |
|---|---|---|---|
| 1 | Maillard style outfit | ★★★★★ | Xiaohongshu, Douyin |
| 2 | Matching sweaters | ★★★★☆ | Weibo, Bilibili |
| 3 | oversize suit | ★★★★ | Instagram, Taobao |
| 4 | Leather items | ★★★☆ | Dewu, Jingdong |
| 5 | sweatshirt layering | ★★★ | Zhihu, Pinduoduo |
2. 2023 autumn clothing trends
According to fashion agency and e-commerce sales data, this year’s autumn clothing presents the following characteristics:
| Category | Popular elements | Represent color | Matching suggestions |
|---|---|---|---|
| coat | oversize silhouette, leather splicing | caramel, olive green | Wear a turtleneck or shirt underneath |
| tops | Cable knit, puff sleeves | Milk white, wine red | Pair with straight pants or A-line skirt |
| trousers | Bootcut pants, overalls | Khaki, dark gray | Wear with boots or sneakers |
| skirt suit | Knitted dress, leather skirt | Chocolate, dark green | Layer long trench coat |
| accessories | Wide-brimmed hat, thick-soled loafers | black,brown | Improve the overall look and feel |
3. Autumn Clothing Shopping Guide
1.Material selection: The temperature difference is large in autumn, so it is recommended to choose breathable and warm fabrics such as wool, cashmere, cotton and linen blends. Knitted items should be of medium thickness for easy layering.
2.Color matching: This year's popular "Maillard style" is mainly brown. You can try the combination of caramel + beige, coffee + cream. At the same time, the classic black, white and gray are still a safe choice.
3.style suggestions:
4.Purchase channels:
| Channel type | Recommended platform | Advantages |
|---|---|---|
| fast fashion | ZARA, UR | Fashionable style and affordable price |
| designer brand | ICY、Ms MIN | Unique design and excellent texture |
| E-commerce platform | Taobao, JD.com | Diverse choices and promotions |
| second hand transaction | Xianyu, red bulin | Cost-effective, environmentally friendly and sustainable |
4. Tips for dressing in autumn
1.Create a sense of layering: When dressing in autumn, you should pay attention to the "onion style" dressing method. It is recommended to use a three-layer structure of shirt + sweater + jacket to facilitate the response to temperature changes.
2.Transition season items: From September to October, you can choose slightly thinner fabrics, and from November onwards, you should add cashmere, wool and other warm materials. A good quality coat can last for 3-5 years and is worth the investment.
3.A balance between popular and classic: It is recommended to have a configuration of 70% basic models + 30% popular models, which can keep up with the trend without causing waste. Leather items that are particularly popular this year can be tried on small accessories first.
4.Maintenance tips: Wool and cashmere items require professional dry cleaning; knitted clothing should be folded and stored to avoid deformation; leather products should be maintained with care oil regularly.
Through the above analysis and suggestions, we hope to help you make wise decisions when purchasing autumn clothing and create a fashionable and practical autumn wardrobe.
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